Powerful Strategies of Facebook Ad Targeting
You can target Facebook audiences with more than a dozen different ad formats and there are thousands of ad targeting parameters. The basic is about mastering your Facebook targeting strategy so that it brings you in front specifically and you can be motivated by your audience. Here are some robust Facebook ads targeting strategies that never fail.
Tap Among Facebook Users
Facebook ad targeting gives you to know a lot more about the users. You have the power to reach beyond the users CRM databases and to peep to have insights. Facebook advertisers make appropriate use of this data and target audience through various buying behaviors.
Purchasing behavior highlights Buyer Profiles, Food & Drink, Clothing, Health & Beauty and much more. The advantage is that within each broad subcategory, drill different types of behavior; for instance, on choosing Buyer Profiles will give you way to target Fashionistas, Foodies, etc.
Facebook shows you the path of the user profiles to target in each subcategory, depending on their offline transaction data that they use. Explore and get more audiences.